• Child Focus

Child Focus

Illustrated for Child Focus Foundation
Agency Wunderman & Thompson
Category Portraits / Animation
Year 2022
Location Belgium

May 25 is International Day of Missing Children.
A day of hope and solidarity
Child Focus Belgium is launching a website that can only be kept alive by the public, just like the hope for long-term missing children.


A website that does exactly what happens when missing children don't get enough attention: they gradually disappear. Based on the number of visitors the site receives and the amount of search messages that are shared, the portraits of seven long-missing children will become more visible or just fade away.